About Us

Our approach from memories to memorabilia. Keepsakes that last a lifetime.

Joyful Memories Last (JML) was founded by Jin Liu, a talented young artist and graduate of the prestigious Parsons School of Design. During her time studying abroad in Paris, she discovered the power of photography to bring joy into people’s lives. Inspired by the stories she captured through her lens, Jin explored the rich tapestry of Parisian life—from the homeless to the wealthy—finding beauty in the untold, everyday moments. These intimate, private lives slowly unfolded through the lens of her camera, offering a unique perspective to a traveler from another culture. Now, she aims to share these magical, joyful moments with you, captured forever in time.